Many folks buy wine by what the label
looks like, regardless of the contents. Of course labeling laws dictate exactly what
information has to be displayed on a wine bottle. Beyond that, it’s all about
art. Some labels depict floral, rural or animal subjects while others prefer
historical figures, events, venues or acts. Some of my favourite labels are
mystical, fantasy and humour-inspired. These add a touch of whimsy to a package
and can imply many things about what’s inside. The truth of the matter is wine
sales are often affected by label design, so a poor one can negatively affect a
product’s movement. Therefore, creating one that is both eye-catching and
informative is extremely important.
No comments:
Post a Comment