Monday, October 31, 2011

Wine in Cans

Believe it or not, wine in cans is in our future. The Aussies have been using them for years. Environmentally friendly, they have half the transport-related CO2 emissions of glass, are completely recyclable and back on the shelf within 60 days. They’re cheaper than glass to produce, lighter, unbreakable and more compact, reducing transportation and shipping costs. More mobile and quicker chilling, they can go places that bottles aren’t allowed like picnics and other events. They even come in single serving sizes. Concerned about the aluminum affecting taste? Not to worry! Like beer in cans, they’re coated inside so no metal taste exists. The only drawback may be a perception or image issue.

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