Thursday, March 31, 2011

Wine Lists on iPads


Have you heard the buzz? Some restaurant wine lists are now on iPads. Instead of paper lists, diners are presented with an iPad containing the establishment’s wine collection, as well as, tasting notes, ratings by experts and maps. Eateries around the globe who are adopting the idea report that, since introducing them, sales are up and diners more experimental with wine choices and price range. Although monitoring and updating inventory is easier, many sommeliers are concerned that the gadget will pre-occupy diners, de-personalize the dining experience and put them out of work. My concern would be damage or theft. It comes down to whether we can control technology without it controlling us.

No comments:

Post a Comment